Instagram Overview

Instagram is one of the fastest growing social. Facebook bought it for 1 billion in 2012 and it's the perfect candidate to be the new Big N.1 Network.

The best thing about Instagram is the engagement: it is up to 60 times higher than Facebook and 120 times than Twitter! wow! :-)

This means that for an average posts, like and comments are more likely to be more than anywhere else. This is also the reason why many brands are starting to advertise on the platform and promote their products.

Today Instagram has over 400 million active users, and they are expected to reach 1 billion by the next years! So this is the right moment to jump on board and start using Instagram for your business!

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A year from now your page might be a real cash cow and drive you leads and sales. No matter your industry, business or place. With Instagram you can promote your brand globally and access to a huge market of dynamic and engaging people. Millennials are out there! :-)

So wow, cool!

BUT...

As I told you Instagram is great for engagement but it has a problem. As you know you cannot link directly to your website inside posts. You can add a link just in your Bio.

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Instagram is now introducing a new ad format which will allow you to promote posts and add a link with a call to actions. Of course you need to pay for this kind of ads, and as of today (the moment I am typing this content) it's available just for a limited number of brands.

So how could you drive more traffic and generate leads to your website, ecommerce or blog?

The answer is: creating beautiful and high converting landing pages of course! :-)

In this course, I'll show you how you can create beautiful landing pages, without any coding skills.

Complete and Continue